After proving to be so effective, video marketing is set to remain at the center of most digital marketers’ inbound strategies for the foreseeable future. According to the Aberdeen Group, video content generates 41% more traffic from search engines. Also, videos placed strategically on landing pages can increase conversions by up to 80%.
In today’s digital world, every organization needs a website. This is especially true for small businesses and service providers.
Facebook advertising is getting tougher every day. As more marketers realize Facebook’s potential, the increased competition can easily turn winning ads into money wasters. You need to be smart, or even the low hanging fruits might end up in your competitor’s basket.
That’s why we’ve identified a few tips you can start implementing today, to help you with your next Facebook ad campaign.
Some marketers believe that you need a certain count of keywords for your content to rank high on search engines. That couldn’t be further from the truth.
When you’re a small business owner, it’s easy to feel as if the challenges you’re facing are unique. Sometimes you’re so immersed in your problems that you fail to realize that the issues you’re facing are the same ones your competition is facing.
Search engines aren’t just listening to what you have to say – they’re also interested in what other people say about you.
Website optimization is a vital requirement for any organization that hopes to be found online. Optimized websites generally perform better on search engines, usually occupying top positions in elite pages of search engine results.
Are you curious how social media marketing can help your small business grow? Here’s how you can generate a huge return on your investment.
Local traffic is the foundation of your small business’ web presence. But are you overlooking the importance of non-local traffic? We show you how to expand your reach.