Direct mail advertising is an old-school marketing tactic that can still produce meaningful results for growing companies...
Today’s high-tech social media marketing tools can make direct mail feel like a relic from a by-gone era. But there’s a...
Assumptions in marketing are inherently dangerous. Direct mail doesn't work for millennials is one of them...and here's...
Marketing postcards can be an effective way to encourage former clients to keep you in mind when they need your services...
I used to believe that if you broadened your reach as a company and obtained as many new clients as possible, it meant...
Direct mail, junk mail, bills, invitations—all of these can clutter a mailbox. Here are four steps that get your...
As a furniture store, your objective is to increase showroom traffic to sell furniture. To get prospects coming to your...
Easy answers - Yes, Yes and Yes. Of course you do, every business owner and sales manager does. There's an easy way to...
There are many key elements that contribute to the success of any direct mail program. There are also some key components...
Ever done a postcard mailing and felt you threw money away? Here are six ways to improve your results: