Today’s high-tech social media marketing tools can make direct mail feel like a relic from a by-gone era. But there’s a...
John Watts

Recent Posts
What is a Typical Customer for an HVAC Company?
by John Watts on Nov 3, 2015 10:14:30 AM
Top 5 Sales Statistics for Furniture Stores
by John Watts on Sep 17, 2015 1:16:40 PM
The furniture market is alive and well in 2015.
What does NOT work in Direct Mail
by John Watts on Sep 11, 2015 9:14:52 AM
There are many key elements that contribute to the success of any direct mail program. There are also some key components...
One Man`s Trash is Another Man`s Treasure - The Value of Thrift Store Shopping
by John Watts on Jul 27, 2015 3:27:28 PM
Have you ever had a need for a product.. a suit…a dress… a pair of shoes but did not want to pay the full retail price?...
Haines Direct attended the International Franchise Expo
by John Watts on Jun 29, 2015 10:01:12 AM
Direct Mail is a Winner
by John Watts on Jun 22, 2015 10:41:20 AM
Is direct mail dead? Tired and past it's prime in the new digital age? The simple answer is NO!! Direct mail is a...
2015 Direct Marketing Association Response Rate Report
by John Watts on Jun 12, 2015 11:45:51 AM
The Direct Marketing Association recently made available their 2015 Response Rate Report. The report shows direct mail...
Using X-Dates to Sell More Insurance
by John Watts on Jun 5, 2015 12:37:03 PM
Knowing the expiration date of the insurance coverage of a home or auto policy is very valuable information for a...