Business Marketing

How HVAC Contractors Can Appeal to Young Homeowners

Posted by Mike Blair on Feb 7, 2017 11:00:00 AM

When it comes to reaching out to prospective clients, HVAC contractors tend to target older customers and established families – groups that are more likely to own a home and have disposable income.

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Topics: HVAC, Millennials, Marketing

How Real Estate Agents Should Connect With Millennials

Posted by Trena Werner on Jan 11, 2017 1:51:14 PM

Millennials were the largest group of home buyers for the fourth consecutive year. Here are some tips on how you can tap into the Millennial marketplace.

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Topics: Real Estate, Millennials

The Proven Results That Direct Mail Works for Millennials

Posted by Jessica DeSarro on Oct 5, 2016 8:01:00 AM

Assumptions in marketing are inherently dangerous. Direct mail doesn't work for millennials is one of them...and here's why:

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Topics: Millennials, direct mail, boost response rates

Why Real Estate Agents Shouldn’t Wait to Market to Millennials

Posted by Trena Werner on Dec 7, 2015 11:03:48 AM

As a real estate agent, you understand that prospects are the pipeline to sales. Prospects are available through many resources, but deciding which prospects to target should be the first important step in your marketing strategy. Right now there is a game-changing group looking for your expertise. Are you ready to reach them?

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Topics: Marketing, Real Estate, Millennials

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