Business Marketing

Off-The-Wall Lists That Target the Right Prospects

Posted by Scott Johnson on Dec 9, 2015 10:12:55 AM

Over the last 20-plus years, I have helped compile and broker different types of data.

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Topics: list, Data, Real Estate

What does NOT work in Direct Mail

Posted by John Watts on Sep 11, 2015 9:14:52 AM

There are many key elements that contribute to the success of any direct mail program. There are also some key components that will surely cause your program to fail. Listed below are 8 key factors that will ensure that your Direct Mail program will not succeed.

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Topics: Blog, success, testing, analyze, direct mail, list, products

One Man`s Trash is Another Man`s Treasure - The Value of Thrift Store Shopping

Posted by John Watts on Jul 27, 2015 3:27:28 PM

Have you ever had a need for a product.. a suit…a dress… a pair of shoes but did not want to pay the full retail price? Have you ever shopped at a Thrift Store? Thrift Stores can be full of great bargains at very low prices. Most Thrift Stores seem to concentrate on clothing, but many have appliances, toys or even furniture. Also, their inventory is constantly changing so it can it can be fun going through Thrift Stores on a regular basis.

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Topics: Blog, non-profit, price, toys, store, thrift, list, email

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