Business Marketing

Why You Should Interview Your Customers

Posted by Jessica DeSarro on Feb 14, 2017 10:00:00 AM

We’ve already covered why you should interview lost customers. But did you know that interviewing happy customers is equally important? Polling your current customer base tells you what you're doing right, helps you make improvements, and makes your customers feel appreciated.

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Topics: Customers

How to Use Your Current Customers as a Marketing Advantage

Posted by Scott Johnson on Dec 17, 2015 9:44:56 AM

Current customers are the most precious resource any company can have.

Besides the revenue they generate, good customers can yield a myriad of marketing advantages. 
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Topics: Marketing, Customers

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