Do you know the subtle difference between a lead and a prospect? Both are potential clients that must be carefully researched and approached.
James Craven
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Confused about cold calling? You’re not alone. When it comes to this classic sales technique, even the experts have different opinions. Some say cold calling is still relevant, while others recommend using social networking instead. Some say a cold calling script is essential, others believe that scripts will only slow you down.
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Topics: cold calling, cold calling scripts, Small Business, real estate marketing, Insurance Agents, mortgage brokers